Moderated by Ms. Fatima Khalid, Senior Lecturer at the Department of Management Sciences, the discussion delved into how influencers and content creators build meaningful engagement through strategic communication and narrative design. Mr. Rehman shared valuable insights from his journey as a global EdTech leader and award-winning food influencer, emphasizing how storytelling bridges ideas and audiences.
Students participated enthusiastically, posing thoughtful questions and reflecting on the evolving dynamics of content creation in today’s digital age. The session served as a practical learning experience, inspiring students to approach communication as both an art and a strategic tool for influence and impact.
